PHYTO

PH15759

COLOR Anti-Fade Shampoo 250ml

250 ml

A shampoo formulated for color protection. Color intensity and radiance are preserved for up to 12 shampoos, with 100% of participants observing limits to color fading.

$200.00 BUY 2 GET 10% OFF / BUY 3 GET 20% OFF

This formulation earns consumer trust through its clinically validated efficacy, showcasing a proprietary formula developed for colortreated hair.

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Product Details

This gentle shampoo, formulated with 92% natural-origin ingredients, offers a holistic approach to preserving color vibrancy. It works to gently cleanse, maintaining optimal pH balance for the scalp while supporting structural repair of the hair fiber, resulting in a salon-quality feel.

  • Limits color fading, proven effective for up to 12 shampoos.

  • Sustains color intensity and radiance for up to 12 shampoos.

  • Promotes moisture retention, leaving hair softer.

*Clinical study carried out on 22 volunteers for 28 days, color-treated, highlighted hair.

Benefits & Results
  • This formulation acts as an essential tool for daily structural repair and aesthetic enhancement, delivering a holistic approach to maintaining vibrant color. It supports optimal pH balance for the scalp and hair, promoting overall hair health from root to tip.

  • Color intensity and radiance are preserved for up to 12 shampoos, with 100% of participants observing limits to color fading. This is achieved through a complex of rice peptides that work to limit pigment loss.

  • The hair's structural integrity is supported, ensuring the cuticle is sealed to protect against environmental stressors that can diminish color vibrancy. Antioxidant tara tannins and sunflower sprout extracts actively shield color radiance.

  • Experience softer hair with enhanced moisture retention, contributing to a salon-quality finish that remains intense and radiant for up to 12 shampoos, as affirmed by 95% of participants.

    *Clinical study carried out on 22 volunteers for 28 days, color-treated, highlighted hair.

Major Active Ingredients

Caesalpinia Spinosa Fruit Extract & Helianthus Annuus Sprout Extract Complex

helps to maintain vibrant hair color. Targets concerns by enhancing cuticle sealing and providing structural repair against environmental stressors that cause fading.

Full Ingredient List
Awards & Patents

This formulation earns consumer trust through its clinically validated efficacy, showcasing a proprietary formula developed for color-treated hair.

  • A proprietary formula, centered on a complex of rice peptides, is salon-endorsed for its targeted action. This advanced botanical technology limits color fading for up to 12 shampoos, contributing to optimal manageability and sustained color radiance.

*Clinical study carried out on 22 volunteers for 28 days, color-treated, highlighted hair.

Usage Instructions
Step 01

Cleanse & Massage

Begin by applying a small amount onto a wet scalp. Gently massage the formula across the scalp, ensuring root-to-tip distribution to activate its cleansing and protective properties.

Step 02

Cleanse & Massage

Allow the rich, botanical-infused lather to work, gently purifying the scalp and hair while safeguarding color intensity.

Step 03

Prep & Dampen

Rinse thoroughly with water until the hair is clean and free of product. Experience hair that feels softer and appears radiant, with color protected from fading for up to 12 shampoos.

Frequently Asked
What is the primary benefit of this Anti-Fade Shampoo?
This shampoo is formulated to gently cleanse while preserving color intensity and radiance for color-treated and highlighted hair. Clinical studies indicate that it limits color fading for up to 12 shampoos, with 100% of participants observing this effect.
How does this shampoo protect color from fading?
The formula features a complex of rice peptides, scientifically validated to limit pigment fading. This action is further supported by antioxidant tara tannins and sunflower sprout extracts, which work to protect color radiance and contribute to structural repair of the hair fiber.
Is this shampoo suitable for all types of color-treated hair?
Yes, this shampoo is specifically designed for color-treated and highlighted hair. Its gentle cleansing action helps maintain the vibrancy and integrity of treated strands, promoting optimal pH balance for the scalp and hair.
What makes this formula a "clean" choice for hair care?
This shampoo is crafted with 92% natural-origin ingredients. It is formulated without sulfates, silicones, or artificial colorings, aligning with a holistic approach to hair wellness.
How does this shampoo contribute to overall scalp wellness?
By providing a gentle cleanse without harsh sulfates, the shampoo helps maintain a balanced scalp environment. This supports root stimulation and creates an optimal foundation for healthy hair growth, ensuring the scalp remains nurtured.
Can this shampoo improve hair's shine and texture?
Yes, the inclusion of organic white mallow extract is shown to bring enhanced shine to the hair. The formula also works to support cuticle sealing, resulting in softer hair with improved texture and visible radiance.
How should this shampoo be incorporated into a hair care routine for best results?
For optimal results, massage a small amount onto a wet scalp, working it through to the ends, then rinse thoroughly. This method ensures even distribution and effective cleansing, supporting moisture retention.
What are the key botanical ingredients in this shampoo and their roles?
The formula harnesses the power of rice peptides to limit color fading and a blend of tara tannins and sunflower sprout extracts, which act as potent antioxidants to protect color radiance. These plant-derived components are scientifically recognized for their efficacy.
Does this shampoo help with moisture retention for color-treated hair?
The gentle, sulfate-free formulation is designed to cleanse without stripping essential moisture. This approach supports natural moisture retention, which is crucial for the health and vibrancy of color-treated hair, preventing dryness and brittleness.
What kind of visible results can be expected after using this shampoo?
Users can expect their color to remain intense and radiant. Clinical studies indicate that after 12 shampoos, 95% of participants found their color to be just as intense and radiant, contributing to overall hair manageability and softness. Clinical study carried out on 22 volunteers for 28 days, color-treated, highlighted hair.

Customer Reviews

The Brand Promise

  • Botanical Power Meets Clinical Science Replaces standard water bases with highly concentrated plant decoctions for maximum potency.
  • Specialized Scalp & Hair Treatments Scientifically proven formulations designed to target and resolve specific hair and scalp health issues.
  • Clean, High-Performance Care Delivers exceptional, professional-grade results utilizing the proven efficacy of plants.